SEPTEMBER 13, 2018 | WASHINGTON DC

It’s another election season, and YouTube is doing its part to make sure all voices are heard.

From ViewsTo Votes was designed to drive excitement and inspire confidence in political advertising decision-makers to invest their campaign’s persuasion and mobilization budgets on YouTube. The audience included political advertisers and agencies, both Democratic and Republican, ranging from mid-level practitioners to C-level. Advertisers include political campaigns, party committees, and issue organizations and PACs. Agencies include digital, TV/creative, and data & analytics firms.

To balance out the political tone, guests were treated to several interactive performances during the post-event cocktail reception. Mouth-music-maestro KRNFX beatboxed the crowd into bipartisanship, while Yolanda Gampp (How To Cake It) promoted party unity with a hands on fondant demo.

#AmericaTheCake!